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High Performance Habits by Brendon Burchard

Brendon Burchard’s new book opens with this quote from Aristoteles:

“Excellence is an art won by training and habituation. We do not act rightly because we have virtue or excellence, but we rather have those because we have acted rightly. We are what we repeatedly do. Excellence, then, is not an act but a habit.”

Would you agree that it is still true in today’s Digital Age?

So, what does make excellence or High Performance?

In my humble view, one of the best people in the world to answer this question is Brendon Burchard. He is the world’s leading high performance coach, a 3-time New York Times bestselling author, and one of the most-watched, quoted, and followed personal development trainers in history.

But more importantly, he just released his latest book “High Performance Habits”. Get the book on Amazon here. The book is based on extensive research over the last 10 years by the High Performance Institute which Brendon founded.

And the key results of the research are distilled into this book. Out of all the habits, there are six habits that correlate with High Performers the strongest. I won’t go into too much of the research background which is very scientific. You can find out more in the book

I want to briefly talk about these six habits based on the book and my experience as a Certified High Performance Coach by the High Performance Institute.

Most likely, these habits will be pretty obvious to you. From my own experience and my work with my executive clients, I know they seem obvious, but that doesn’t mean it is easy to constantly implement those habits. Would you agree?

The same does apply for my own personal life where I am constantly try to improve. And there is always something “more”.

So, let’s get started:

1. Clarity

Knowing where we are heading in life, what we are trying to achieve, how we want to become, what is most important to us, these are all examples where clarity plays a key role.

Clarity is not only knowing your professional goals. It is a lot more than that. How do you want to be? How do you want to interact with others? What makes you successful?

The list can go on. Having clarity is almost a foundational habit supporting all the others.

2) Energy

Everything is energy and energy is everything. You heard this before.

And it is not only the energy we bring to an interaction with our clients, our spouse, our friends and other people.

It’s vibrancy and physical fitness we create for our life.

Think about when you haven’t slept enough. Research shows that this is the same as “being drunk”. And that means, there is not enough energy to perform in a peak state.

3) Courage

Why is courage so important? Once you have clarity and energy, you need to take action. And whenever you tackle something new in your life, courage is required.

This means, doing different and new things but also doing things differently and in a new way.

You might know the popular quote from Steve Jobs which demonstrates this very well:

“Those who are crazy enough to think they can change the world usually do.”

Being crazy takes courage, doesn’t it?

4) Productivity

Now you have created the momentum and dared to make courageous decisions. Next, it’s about delivery and getting things done.

In our professional environment, many of us are quite productive. And still, most would love to increase this even more.

I see this with my clients all the time. Even after multiple courses and programs, there is still room for improvement.

5) Influence

Because, we are not alone in this world, influencing others is probably the most important interpersonal skill.

Think of it this way, what have you achieved without influencing someone else?

This is true for our personal life, our hobbies, our professional life and pretty much any other area of our lives.

Getting better in this context is a journey. It’s a journey that never ends during our life.

6) Necessity

This is an interesting one!

Do you have to do what you do? What would happen if you had all the money in the world, no responsibilities, and you could do whatever you wanted?

Would you actually “do something” or would you just enjoy life. Would you agree that the level of necessity might be very low?

But there are some forms of necessity, for example, someone’s social duty, that would still drive us to “do something”.

Think of it like that: When there is no “why” to do something, the momentum is very low. Despite energy, courage, influence and clarity, you might still not get started.

What’s next?

This is a brief summary to provide an overview and trigger your interest in the topic.

When you want to hear more, I put together a short video which you can check it out here.

I want to close with one of my most favourite quotes from Brendon: “Common sense is not always common practice!”

Michael Alf


PS: What others are saying

“I have been successful in my career and life, but with Michael I took it to another level. I highly recommend the High Performance Coaching from Michael to anyone who is serious about being at his/her best. (…)”

Markus L. Keiper, Head of Group Marketing and Globalisation Initiatives, Airbus


  • Markus Keiper Posted October 7, 2017 7:40 pm

    Love it, Michael! Thank you. How can I get coaching on this?

  • Markus Keiper Posted October 7, 2017 7:40 pm

    Love it , Michael!

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